Prediction Markets + Market Predictions = Collective Forecasting That Pays Off

Tag Archives: Search Engine Optimization

BetFair’s Mark Davies, who started blogging on New Year’s Day 2010, has yet to learn two or three things about search engine optimization.

Like putting up his damn name in the title tag of his blog…
Google Search fuels on keywords (and reputation).
-

Google Search now personalizes everyone’s search results.

- Search Engine Land
- Google Blog
–> Read those 2 stories. This is important.

Matt Cutts explains Google Caffeine to *you*.

Matt Cutts explains Google Caffeine.

Google Caffeine upgrades NewsFutures, downgrades the Iowa Electronic Markets.

Google Search versus Google Caffeine for “prediction markets”
P.S.: For those who don’t follow Midas Oracle on a daily basis (how dare), Google Caffeine is the future Google Search.
UPDATE: The Inkling Markets website goes on page 2, on Caffeine. Good.
UPDATE: Google Caffeine is off for a few hours.

What happened to Inkling Markets?

The Inkling Markets website is not on the first page for the “prediction markets” query at Google Search.
It appears on the 3rd page —where nobody will find them.
By the way, the NewsFutures website has re-made it to the 1st page.

See the future’s Google Search results on prediction markets and collective forecasting

Google Caffeine
Google Caffeine – “prediction markets”
Google Caffeine – “collective forecasting”
About Google Caffeine
What’s going to change

BetFair is far behind in the Google Search results for the hot BetFair issues.

Go to Google, and type:
- betfair premium charges;
- betfair bet-matching logic.
On both issues, the BetFair pages appear well below the Midas Oracle pages, which rank #1.
BetFair’s Internet marketing team has a lot to learn about content marketing and SEO. But they can’t learn, because when you’re boisterous, you don’t listen. Listening is a rare skill. [...]

The very good little secrets of one of the BetFair SEOs —and why you should not apply them.

Slides here. Download this post if your feed reader does not show you the embedded slides:

It is a good theoretical material. The only thing: The BetFair SEOs have been incapable of raising the PageRank of both Betting @ BetFair (PR5) and BetFair Predicts (PR4). So, if their advice are so precious, why can’t they get [...]

The Hollywood Stock Exchange didn’t parameter their blog permalink settings well.

Spot this URL:
http://www.hsx.com/blog/view.php?id=113
They should go with user-friendly URLs (that include keywords in them). Like the URL of this present post:
http://www.midasoracle.org/2009/07/23/hollywood-stock-exchange-blog/
Another possibility (preferred by Matt Cutts):
http://www.midasoracle.org/hollywood-stock-exchange-blog/

SEO challenge of the day: FanDuel

Midas Oracle is the #2 result for the Google search on “CrowdCast” —above the New York Times.
I am going to optimize Midas Oracle today for “FanDuel”. I need to surpass Twitter, TechCrunch UK and FaceBook. A piece of cake —gimme some time. I am the Prince of search engine optimization.
Previously: HubDub launches FanDuel exclusively thru [...]

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