If you don’-t get that, you have nothing to do in the prediction market industry.
I watched the Apple event introducing the iPhone 3.0 —-the new version of the operating system for the smart phone. (The competitor is the Google Android, caressed by the innocent mister Cowgill.)
We have now 2 different ecosystems for people to access betting online:
- a personal computer (desktop or laptop) + a connection to the Internet (coupled sometimes with the phone system)-
- a personal hand-held computer + a connection to both the phone system and the Internet.
- a personal computer is piloted by a mouse (or a trackpad) on a plane surface-
- a personal hand-held computer is piloted by the fingers.
More and more, businesses (like Automattic/WordPress) are developing a special entry point on the Web for the iPhone and Android users. BetFair has already developed a sub-website for them. No doubt that the other prediction exchanges will follow course —-since the 2 different ecosystems are here to stay.