BetFair will soon announce plans to publish their own starting prices.

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Probably, in response to this.

In horse racing, starting prices (SP) are the odds prevailing in the on-course fixed-odds betting market at the time a race begins. The method by which they are set for each runner varies in different countries but is generally by consensus of an appointed panel on the basis of their observations of the fluctuation in prices.

Signed: Deep Throat

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