Inkling Markets = Business Processes + Prediction Markets

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Inkling Markets - Business Processes

Adam Siegel:

Two years ago the only way to run a prediction marketplace was to roll your own or call a vendor/consultant and have them set up software and run markets for you. It took many weeks, often months. Today with Inkling Markets it take seconds. […]

[#1] Improve forecasting of key performance indicators
Track and raise awareness of key success metrics to identify and mitigate risk factors before it&#8217-s too late.

[#2] Expose product quality problems early
Identify design and production anomalies before a product (physical or virtual) is brought to market to avoid expensive repairs and recalls.

[#3] Predict risk to your supply chain

Run a &#8220-web&#8221- of markets about the risk factors to your supply chain to predict internal and external events that would cause inefficiencies or disruptions.

[#4] Foster a culture of innovation
Determine which new ideas and process improvements will have real business impact vs. the &#8220-nice to have.&#8221-

[#5] Create new interactions with users

Build a dedicated community of users around a marketplace of questions relevant to your business area and brand. […]

Previous blog posts by Chris F. Masse:

  • The marketing association between BetFair and TOTE Tasmania works better than expected.
  • The term “event markets” sucks —and the uncritical thinkers using this crappy term suck too.
  • CLIMBING HIS WAY TO THE TOP: Erik Snowberg is now Assistant Professor of Economics and Political Science at California Institute of Technology.
  • Unlike other countries, the United States of America defends the freedom to offend in speech.
  • The best research papers on prediction markets
  • 2008 Electoral Map
  • American Enterprise Institute’s Center For Regulatory And Market Studies (Policy Markets)

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