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	<title>Midas Oracle .ORG &#187; marketing</title>
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	<link>http://www.midasoracle.org</link>
	<description>Prediction Markets, etc.</description>
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		<item>
		<title>Organic Marketing &#8212; [VIDEO]</title>
		<link>http://www.midasoracle.org/2011/12/02/organic-marketing-video/</link>
		<comments>http://www.midasoracle.org/2011/12/02/organic-marketing-video/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 10:17:05 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Business Administration]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Guy Kawasaki]]></category>
		<category><![CDATA[idea]]></category>
		<category><![CDATA[IDEAS]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[organic marketing]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[products]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[Steve Jobs]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=27711</guid>
		<description><![CDATA[]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Plus (Google+) is in free fall. &#8212; [CHART]</title>
		<link>http://www.midasoracle.org/2011/10/11/google-plus-google-is-in-free-fall-chart/</link>
		<comments>http://www.midasoracle.org/2011/10/11/google-plus-google-is-in-free-fall-chart/#comments</comments>
		<pubDate>Tue, 11 Oct 2011 13:57:08 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Information Technology]]></category>
		<category><![CDATA[Inventions & Innovations]]></category>
		<category><![CDATA[FaceBook]]></category>
		<category><![CDATA[FAIL]]></category>
		<category><![CDATA[failure]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Plus]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[innovations]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[users]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=27207</guid>
		<description><![CDATA[https://plus.google.com/112678702228711889851/posts/eVeouesvaVX http://twitter.com/midasoracle]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.midasoracle.org/wp-content/uploads/2011/10/Google+-free-fall.jpg" alt="" title="Google+ free fall" width="800" height="464" class="alignnone size-full wp-image-27208" /></p>
<p><a href="https://plus.google.com/112678702228711889851/posts/eVeouesvaVX">https://plus.google.com/112678702228711889851/posts/eVeouesvaVX</a></p>
<p><strong><a href="http://twitter.com/midasoracle">http://twitter.com/midasoracle</a></strong></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>BetFair continues to be lambasted by The Guardian, and for all the good reasons. &#8212; [LINKS]</title>
		<link>http://www.midasoracle.org/2011/09/27/betfair-the-press-the-sporting-exchange/</link>
		<comments>http://www.midasoracle.org/2011/09/27/betfair-the-press-the-sporting-exchange/#comments</comments>
		<pubDate>Tue, 27 Sep 2011 16:44:48 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Exchange & Market Management]]></category>
		<category><![CDATA[Exchanges & Markets]]></category>
		<category><![CDATA[BetFair]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[P.R.]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[press]]></category>
		<category><![CDATA[public relation]]></category>
		<category><![CDATA[The Guardian]]></category>
		<category><![CDATA[The Sporting Exchange]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=27061</guid>
		<description><![CDATA[One, they are losing all their good people. Two, they&#8217;ve banned the media from their stockholder assembly, which is a guarantee to get horrific press. Thanks for our faithful reader for the links.]]></description>
			<content:encoded><![CDATA[<p><strong>One, <a href="http://www.guardian.co.uk/business/2011/sep/22/viewpoint-betfair-flotation-incentivisation">they are losing all their good people</a>. Two, <a href="http://www.guardian.co.uk/business/2011/sep/22/bounced-from-betfairs-annual-meeting">they&#8217;ve banned the media from their stockholder assembly</a>, which is a guarantee to get horrific press.</strong></p>
<p><img src="http://www.midasoracle.org/wp-content/uploads/2011/09/Downward-Spiral-1024x768.jpg" alt="" title="Downward Spiral" width="640" height="480" class="alignnone size-large wp-image-27064" /></p>
<p>Thanks for our faithful reader for the links.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Search Engine Optimization (SEO) &#8212; [VIDEO]</title>
		<link>http://www.midasoracle.org/2011/09/13/search-engine-optimization-seo-video/</link>
		<comments>http://www.midasoracle.org/2011/09/13/search-engine-optimization-seo-video/#comments</comments>
		<pubDate>Tue, 13 Sep 2011 07:11:10 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[The Internet]]></category>
		<category><![CDATA[Internat marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Net]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[The Net]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=26843</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p><iframe width="640" height="390" src="http://www.youtube.com/embed/hF515-0Tduk" frameborder="0" allowfullscreen></iframe></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Do webpages with higher PageRank rank higher than webpages with lower PageRank? &#8212; [VIDEO]</title>
		<link>http://www.midasoracle.org/2011/08/12/seo-pagerank-internet-sites/</link>
		<comments>http://www.midasoracle.org/2011/08/12/seo-pagerank-internet-sites/#comments</comments>
		<pubDate>Fri, 12 Aug 2011 10:07:09 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Internet Marketing - Internet Commerce]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google PageRank]]></category>
		<category><![CDATA[Google Search]]></category>
		<category><![CDATA[Google ToolBar]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Internet site]]></category>
		<category><![CDATA[Internet sites]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[Linkscape]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[MozRank]]></category>
		<category><![CDATA[PageRank]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[site]]></category>
		<category><![CDATA[sites]]></category>
		<category><![CDATA[webpage]]></category>
		<category><![CDATA[webpages]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=26398</guid>
		<description><![CDATA[[Download this post to watch the video if your feed reader does not show it to you.] SEO Moz: Midas Oracle&#8217;s homepage is proud to have a PageRank of 6/10.]]></description>
			<content:encoded><![CDATA[<p>[Download this post to watch the video if your feed reader does not show it to you.]</p>
<p><a href="http://www.seomoz.org/blog/what-is-googles-pagerank-good-for-whiteboard-friday">SEO Moz</a>:</p>
<div id='wistia_453395_social_1146'><object width="600" height="337" id="wistia_453395" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000"><param name="movie" value="http://seomoz-cdn.wistia.com/flash/embed_player_v1.1.swf"/><param name="allowfullscreen" value="true"/><param name="allowscriptaccess" value="always"/><param name="wmode" value="opaque"/><param name="flashvars" value="videoUrl=http://seomoz-cdn.wistia.com/deliveries/a3a9c8e45461607689a52e6fe211c3baf2a8ffb2.bin&#038;stillUrl=http://seomoz-cdn.wistia.com/deliveries/932398edc232728c7e5f607a0bb15b32451adda9.bin&#038;unbufferedSeek=true&#038;controlsVisibleOnLoad=false&#038;autoPlay=false&#038;endVideoBehavior=default&#038;playButtonVisible=true&#038;embedServiceURL=http://distillery.wistia.com/x&#038;accountKey=wistia-production_3161&#038;mediaID=wistia-production_453395&#038;mediaDuration=831.73"/><embed src="http://seomoz-cdn.wistia.com/flash/embed_player_v1.1.swf" width="600" height="337" name="wistia_453395" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" wmode="opaque" flashvars="videoUrl=http://seomoz-cdn.wistia.com/deliveries/a3a9c8e45461607689a52e6fe211c3baf2a8ffb2.bin&#038;stillUrl=http://seomoz-cdn.wistia.com/deliveries/932398edc232728c7e5f607a0bb15b32451adda9.bin&#038;unbufferedSeek=true&#038;controlsVisibleOnLoad=false&#038;autoPlay=false&#038;endVideoBehavior=default&#038;playButtonVisible=true&#038;embedServiceURL=http://distillery.wistia.com/x&#038;accountKey=wistia-production_3161&#038;mediaID=wistia-production_453395&#038;mediaDuration=831.73"></embed></object><script src="http://seomoz-cdn.wistia.com/embeds/v.js" charset="ISO-8859-1"></script><script>if(!navigator.mimeTypes['application/x-shockwave-flash'] || navigator.userAgent.match(/Android/i)!==null)Wistia.VideoEmbed('wistia_453395',600,337,{videoUrl:'http://seomoz-cdn.wistia.com/deliveries/fc0b66d0b6d174419905444502678e0ac806e9fc.bin',stillUrl:'http://seomoz-cdn.wistia.com/deliveries/932398edc232728c7e5f607a0bb15b32451adda9.bin',distilleryUrl:'http://distillery.wistia.com/x',accountKey:'wistia-production_3161',mediaId:'wistia-production_453395',mediaDuration:831.73})</script></div>
<div id="wistia_453395_social_1146_bar" class="socialbar" style="margin:5px 0;padding:0;position:relative;line-height:20px;text-align:left;"><a href="http://wistia.com" title="video hosting"><img src="http://static.wistia.com/images/badges/wistia_100x96_black.png" width="100" height="16" alt="Wistia"/></a></div>
<p><script type="text/javascript" src="https://ajax.googleapis.com/ajax/libs/jquery/1.4.3/jquery.min.js"></script><script type="text/javascript">var socialJQuery = jQuery.noConflict(true);</script><script type="text/javascript" src="http://static.wistia.com/socialbar/socialbar.js"></script><script type="text/javascript">new SocialBar("wistia_453395_social_1146", {buttons:["embed","stats"],url:"http://www.seomoz.org/blog/what-is-googles-pagerank-good-for-whiteboard-friday?utm_source=feedburner&#038;utm_medium=feed&#038;utm_campaign=Feed%3A+seomoz+%28SEOmoz+Daily+Blog%29",title:"What is Google's PageRank Good For? - Whiteboard Friday | SEOmoz",badgeUrl:"http://wistia.com",embedCode:"%3Cobject%20width%3D%22600%22%20height%3D%22337%22%20id%3D%22wistia_453395%22%20classid%3D%22clsid%3AD27CDB6E-AE6D-11cf-96B8-444553540000%22%3E%3Cparam%20name%3D%22movie%22%20value%3D%22http%3A//seomoz-cdn.wistia.com/flash/embed_player_v1.1.swf%22/%3E%3Cparam%20name%3D%22allowfullscreen%22%20value%3D%22true%22/%3E%3Cparam%20name%3D%22allowscriptaccess%22%20value%3D%22always%22/%3E%3Cparam%20name%3D%22wmode%22%20value%3D%22opaque%22/%3E%3Cparam%20name%3D%22flashvars%22%20value%3D%22videoUrl%3Dhttp%3A//seomoz-cdn.wistia.com/deliveries/a3a9c8e45461607689a52e6fe211c3baf2a8ffb2.bin%26stillUrl%3Dhttp%3A//seomoz-cdn.wistia.com/deliveries/932398edc232728c7e5f607a0bb15b32451adda9.bin%26unbufferedSeek%3Dtrue%26controlsVisibleOnLoad%3Dfalse%26autoPlay%3Dfalse%26endVideoBehavior%3Ddefault%26playButtonVisible%3Dtrue%26embedServiceURL%3Dhttp%3A//distillery.wistia.com/x%26accountKey%3Dwistia-production_3161%26mediaID%3Dwistia-production_453395%26mediaDuration%3D831.73%22/%3E%3Cembed%20src%3D%22http%3A//seomoz-cdn.wistia.com/flash/embed_player_v1.1.swf%22%20width%3D%22600%22%20height%3D%22337%22%20name%3D%22wistia_453395%22%20type%3D%22application/x-shockwave-flash%22%20allowfullscreen%3D%22true%22%20allowscriptaccess%3D%22always%22%20wmode%3D%22opaque%22%20flashvars%3D%22videoUrl%3Dhttp%3A//seomoz-cdn.wistia.com/deliveries/a3a9c8e45461607689a52e6fe211c3baf2a8ffb2.bin%26stillUrl%3Dhttp%3A//seomoz-cdn.wistia.com/deliveries/932398edc232728c7e5f607a0bb15b32451adda9.bin%26unbufferedSeek%3Dtrue%26controlsVisibleOnLoad%3Dfalse%26autoPlay%3Dfalse%26endVideoBehavior%3Ddefault%26playButtonVisible%3Dtrue%26embedServiceURL%3Dhttp%3A//distillery.wistia.com/x%26accountKey%3Dwistia-production_3161%26mediaID%3Dwistia-production_453395%26mediaDuration%3D831.73%22%3E%3C/embed%3E%3C/object%3E%3Cscript%20src%3D%22http%3A//seomoz-cdn.wistia.com/embeds/v.js%22%20charset%3D%22ISO-8859-1%22%3E%3C/script%3E%3Cscript%3Eif%28%21navigator.mimeTypes%5B%27application/x-shockwave-flash%27%5D%20%7C%7C%20navigator.userAgent.match%28/Android/i%29%21%3D%3Dnull%29Wistia.VideoEmbed%28%27wistia_453395%27%2C600%2C337%2C%7BvideoUrl%3A%27http%3A//seomoz-cdn.wistia.com/deliveries/fc0b66d0b6d174419905444502678e0ac806e9fc.bin%27%2CstillUrl%3A%27http%3A//seomoz-cdn.wistia.com/deliveries/932398edc232728c7e5f607a0bb15b32451adda9.bin%27%2CdistilleryUrl%3A%27http%3A//distillery.wistia.com/x%27%2CaccountKey%3A%27wistia-production_3161%27%2CmediaId%3A%27wistia-production_453395%27%2CmediaDuration%3A831.73%7D%29%3C/script%3E"})</script></p>
<p>Midas Oracle&#8217;s homepage is proud to have a PageRank of 6/10.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.midasoracle.org/2011/08/12/seo-pagerank-internet-sites/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		</item>
		<item>
		<title>About the latest Google PageRank update &#8212; [LINK + VIDEO]</title>
		<link>http://www.midasoracle.org/2011/07/28/june-2011-july-2011-google-pagerank-update-refresh-toolbar/</link>
		<comments>http://www.midasoracle.org/2011/07/28/june-2011-july-2011-google-pagerank-update-refresh-toolbar/#comments</comments>
		<pubDate>Thu, 28 Jul 2011 13:53:51 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Internet Marketing - Internet Commerce]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[The Internet]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google PageRank]]></category>
		<category><![CDATA[Google Search]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[PageRank]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=26060</guid>
		<description><![CDATA[Excellent report here. Midas Oracle is proud to have a PageRank of 6/10.]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.webseoanalytics.com/blog/brand-new-google-toolbar-pagerank-update-july-2011/">Excellent report here</a>.</strong></p>
<p>Midas Oracle is proud to have a PageRank of 6/10.</p>
<p><iframe width="640" height="390" src="http://www.youtube.com/embed/jZ9pFUSVG9g" frameborder="0" allowfullscreen></iframe></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Apple manages its suppliers of electronics &#8212; [ANALYSIS]</title>
		<link>http://www.midasoracle.org/2011/07/05/how-apple-manages-its-suppliers-of-electronics-analysis/</link>
		<comments>http://www.midasoracle.org/2011/07/05/how-apple-manages-its-suppliers-of-electronics-analysis/#comments</comments>
		<pubDate>Tue, 05 Jul 2011 14:15:36 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Information Technology]]></category>
		<category><![CDATA[Inventions & Innovations]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[business management]]></category>
		<category><![CDATA[components]]></category>
		<category><![CDATA[electronic compenents]]></category>
		<category><![CDATA[electronics]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[innovations]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sourcing]]></category>
		<category><![CDATA[supply management]]></category>
		<category><![CDATA[technologies]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=25688</guid>
		<description><![CDATA[&#8211;> &#8220;It&#8217;s a myth that Apple only makes premium products &#8211; it makes them all right, but that is because they are literally more advanced than anything else (i.e. the price premium is not just for design), and once the &#8230; <a href="http://www.midasoracle.org/2011/07/05/how-apple-manages-its-suppliers-of-electronics-analysis/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>&#8211;> &#8220;<a href="http://www.quora.com/What-would-make-sense-for-Apple-to-use-its-51-billion-in-cash-for-a-strategic-acquisition">It&#8217;s a myth that Apple only makes premium products</a> &#8211; it makes them all right, but that is because they are literally more advanced than anything else (i.e. the price premium is not just for design), and <strong>once the product line is no longer premium, they are produced more cheaply than competitor equivalents</strong>, yielding higher margins, more cash, which results in more ability to continue the cycle.&#8221;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.midasoracle.org/2011/07/05/how-apple-manages-its-suppliers-of-electronics-analysis/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Edward Bernays: Propaganda &#8212; [VIDEO]</title>
		<link>http://www.midasoracle.org/2011/06/28/edward-bernays-propaganda-video/</link>
		<comments>http://www.midasoracle.org/2011/06/28/edward-bernays-propaganda-video/#comments</comments>
		<pubDate>Tue, 28 Jun 2011 09:07:01 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Administration]]></category>
		<category><![CDATA[Internet Marketing - Internet Commerce]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[brain washing]]></category>
		<category><![CDATA[Edward Bernays]]></category>
		<category><![CDATA[ideology]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[propaganda]]></category>
		<category><![CDATA[publicity]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=25467</guid>
		<description><![CDATA[]]></description>
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		<title>Apple&#8217;s Genius Bar: full loyalty, no negativity &#8212; [SECRET DOCUMENTS]</title>
		<link>http://www.midasoracle.org/2011/06/21/apple-retail-secret/</link>
		<comments>http://www.midasoracle.org/2011/06/21/apple-retail-secret/#comments</comments>
		<pubDate>Tue, 21 Jun 2011 09:25:10 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Administration]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple employees]]></category>
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		<category><![CDATA[Apple's Genius Bar]]></category>
		<category><![CDATA[confidential training manuals]]></category>
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		<guid isPermaLink="false">http://www.midasoracle.org/?p=25332</guid>
		<description><![CDATA[Apple&#8217;s confidential training manuals:]]></description>
			<content:encoded><![CDATA[<p>Apple&#8217;s confidential training manuals:</p>
<p><a href="http://online.wsj.com/article/SB10001424052702304563104576364071955678908.html"><img src="http://www.midasoracle.org/wp-content/uploads/2011/06/Apple-Emergency-First-Aid-For-Emotional-Customers.png" alt="" title="Apple - Emergency First Aid For Emotional Customers" width="739" height="984" class="alignnone size-full wp-image-25333" /></a></p>
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		<title>QualiQuanti&#8217;s Daniel Bô misunderstands collective intelligence. &#8212; [REBUTTAL]</title>
		<link>http://www.midasoracle.org/2011/05/03/daniel-bo-qualiquanti-collective-intelligence-wisdom-of-crowds/</link>
		<comments>http://www.midasoracle.org/2011/05/03/daniel-bo-qualiquanti-collective-intelligence-wisdom-of-crowds/#comments</comments>
		<pubDate>Tue, 03 May 2011 13:47:46 +0000</pubDate>
		<dc:creator>Chris F. Masse</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Collective Intelligence - Wisdom Of Crowds]]></category>
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		<category><![CDATA[Collective Intelligence]]></category>
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		<category><![CDATA[Daniel Bô]]></category>
		<category><![CDATA[James Surowiecki]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[QualiQuanti]]></category>
		<category><![CDATA[wisdom of crowds]]></category>

		<guid isPermaLink="false">http://www.midasoracle.org/?p=24453</guid>
		<description><![CDATA[Ignorant people misunderstands the concept of collective intelligence. The latest instance is Daniel Bô, who works for the advertising industry in Europe. In a commercial brochure bragging about his ethereal prowess and the suprême intelligence of his associates, Daniel Bô &#8230; <a href="http://www.midasoracle.org/2011/05/03/daniel-bo-qualiquanti-collective-intelligence-wisdom-of-crowds/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Ignorant people misunderstands the concept of <a href="http://en.wikipedia.org/wiki/The_Wisdom_of_Crowds">collective intelligence</a>. The latest instance is <a href="http://testconso.typepad.com/marketingetudes/2011/05/qualiquanti-omniscience-honnetete-intellectuelle-et-intelligence-collective.html">Daniel Bô</a>, who works for the advertising industry in Europe. In a commercial brochure bragging about his ethereal prowess and the suprême intelligence of <a href="http://www.europalestine.com/spip.php?article1864">his associates</a>, <strong>Daniel Bô states that he and his associates </strong><strong>constitute</strong><strong>, just by virtue of numbers, a &#8216;collective intelligence&#8217; machine.</strong> Nothing is more untrue, as <a href="http://www.randomhouse.com/features/wisdomofcrowds/Q&amp;A.html">James Surowiecki insisted many times on this</a>:</p>
<p style="padding-left: 120px;"><strong>It needs a way of summarizing people&#8217;s opinions into one collective verdict.</strong></p>
<p>Sitting around with colleagues or e-mailing associates does not qualify. You need <strong>a specific mechanism to turn private judgments into a collective decision</strong> (e.g., a voting mechanism which permits abstention, a market mechanism, etc.).</p>
<p>ADDENDUM:</p>
<p><a href="http://www.randomhouse.com/features/wisdomofcrowds/Q&amp;A.html"><img class="alignnone size-full wp-image-24456" title="The-Wisdom-Of-Crowds__James-Surowiecki" src="http://www.midasoracle.org/wp-content/uploads/2011/05/The-Wisdom-Of-Crowds__James-Surowiecki.png" alt="" width="469" height="865" /></a></p>
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