BetFair-TradeFair hire Bo Cowgill in an attempt to improve their ranking in Google web search results.

BetFair:

BetFair CEO David Yu:

We’re delighted to welcome Bo Cowgill in HammerSmith. Bo had a fantastic career at Google, working, in the end, under Google’s Chief Economist Hal Varian. Throughout his years at Google, Bo acquired precious knowledge about the inner working of search engine technology, which will be helpful to BetFair-TradeFair for fighting annoying externalities: Internet rumors and bombastic bloggers.

Bo Cowgill (Internet Meister at BetFair):

Being a number one myself, I’m delighted to work now for the world’s number one prediction exchange, after my work at the world’s number one search engine. I can only sympathize for BetFair. I have been myself the butt of many Internet jokes (associating me with a “Grandizer” I’ve never met); numerous inaccuracies have been published over the years on blogs about my person and my work at Google; my EXCELLENT Google paper has been totally ignored by the prediction market bloggers (PDF file); and my intellectual fight with prediction market ubber-expert Robin Hanson has been totally misrepresentated (the truth is that I won the discussion in the end). At BetFair, I’ll work hard to crash bloggers and forums’ rankings in Google’s web search results. Count on me, big time.

Nick Garner (SEO expert at BetFair):

I’m happy a world-renowned Google expert is joining our SEO team in HammerSmith. I have so far optimized the BetFair sites for Alta Vista (that’s the first search engine listed in my A-to-Z list of search engines), and I am looking forward to reach the “G” letter very soon with Bo’s help.

Mark Davies (Spin Doctor In Chief at BetFair):

Enhancing our SEO team is an integral part of our strategy to take over the Internet from the bombastic bloggers and the unmoderated forums, and this move sits well alongside other recent BetFair initiatives (the BetFair blog, the sports and politics zones, the dynamic compound charts, etc.). Very soon, the Internet will resemble a giant BetFair megaphone, and that shall make the world a happier place. [Sorry to be so short, for once, but I have to leave you, real quick. I must arrive at the horse track VIP gallery before Princess Margaret.]

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Previously: Google is THE problem, but BetFair should discover the solution.

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About Chris F. Masse

Founder and President of Midas Oracle
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5 Responses to BetFair-TradeFair hire Bo Cowgill in an attempt to improve their ranking in Google web search results.

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  2. Ed Murray says:

    "I’m happy a world-renowned Google expert is joining our SEO team in HammerSmith. I have so far optimized the BetFair sites for Alta Vista (that’s the first search engine listed in my A-to-Z list of search engines), and I am looking forward to reach the “G” letter very soon with Bo’s help."

    LOL :-D

  3. Bo says:

    Har har har. Cute!

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