How to measure the popularity of blogs: the number of feed subscribers

You can assess the Web popularity of a blog by checking its server stats or its Google Analytics stats. But there’s another way to check how much a readership is really committed with the blogger: counting the number of machines (used by active readers, we hope) that have subscribed to his/her blog feed.

-

#1. Here’s how to extract feed stats from the Google Reader.

-

-

#2. Here’s who to extract feed stats from the daily raw logs (so as to track Google Reader, BlogLines, NetVibes, NewsGator, PageFlakes, My Yahoo!, Rojo, Pluck, etc.).

-

-

The picture above shows the number of feed subscribers for the Google Reader (and iGoogle), but if you browse the whole daily raw logs, you will spot the numbers from all the other Web-based feed readers —but not for the PC-based feed readers, alas.

-

External Links: Search Engine Land on RSS stats + Google Reader Blog on RSS stats + Google Reader Help on RSS stats

NEXT: Blogging Software = Freedom to write in any form and shape you want