Deep Throat on BetBrokers, “the World’s first independent betting brokerage”

BetBrokers (based in the United Kingdom, E.U.):

Betbrokers is the new & efficient way to place bets. We are the World’s first independent betting brokerage. Are you fed up with comparing prices from across the bookmakers and betting exchanges and then having to waste time managing and funding all those separate accounts? Betbrokers can save you time and money. One phone call to our dealing room in London’s Canary Wharf and you have access to the entire market. We have accounts wilth all the major bookmakers and betting exchanges so we can get you on at a competitive price. Client funds are held securely in a segregated client account with Barclays Bank.

Deep Throat’s Remarks:

  1. Bizarre. 99% of the best prices are on BetFair. What the hell is the point of a “betting broker”?
  2. Every bookmaker “hedges” on BetFair —except William Hills (who uses Betdaq).
  3. The bookmakers’s supply of “hedging” money is often greater than the revenues from the punters’s recreational bets.
  4. BetFair is more an industry-hedging prediction exchange than a retail prediction exchange. (Thus, Chris Masse’s industry analysis, using Michael Porter’s concepts, was too rigid and incomplete.)
  5. As a result of all this, a closer look should be given to data on the horse racing over-round. Has all the “hedging” money being used to inflate the horse racing over-round, particularly, just before the off? That would be a good question to investigate.

Letter To The Editor:

- Deep Throat on Deep Throat on BetBrokers, “the World’s first independent betting brokerage”

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Various blog authors - World, Planet Earth
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